$ cat posts/navigating-search-in-2025-how-startups-should-prepare-for-google-ai-mode
┌─ 2026-10-22 ──────────────────────
Navigating Search in 2025: How Startups Should Prepare for Google AI Mode
Every founder I talk to these days has the same worry: is SEO dead? The question comes up because search itself is changing faster than most businesses can keep up. Google is no longer just a blue link machine. It is becoming an answer engine, a chat interface, a shopping assistant rolled into one. And with the arrival of what many insiders call Google AI Mode, the rules for getting found online are shifting under our feet. I have spent the last decade helping early stage s
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